Article Depo

Ready to write an article? You even made the big step of scheduling time to do it. So here it is, and you’re sitting at your desk, staring blankly at the screen. Just like you’ve been doing for the last two weeks.

And still no article. Despite the fact it was supposed to go out 10 days ago. Ugh.

Those weirdos who can send out an article every week. Or even more strange, those newspaper columnists that write every single day. They must be from another planet.

Ready for interplanetary travel?

We’re going to \”Planet Client.\” Okay, so that’s a cornball analogy, but that’s really all it takes. Too simple? Too obvious? Riddle me this, Batman:

Can you answer your clients’ questions in less than 21 days?

How about less than 21 minutes? If you’re standing there, in front of your client (or on the phone… heaven knows that’s where I usually am), and your client asks you a question like: \”My partner and I, when we make love… sometimes it’s boring… and that’s just weird to me. What do I do?\”

Oops. I forgot to tell you that, in this example, you’re a relationship and intimacy counselor.

Moving right along, if that was your expertise, you could answer the question. Right then. Right there. You could get them going on the right track.

Starting to get the drift?

A thinly disguised \”Q

About The Author:
Mark Silver is the author of Unveiling the Heart of Your Business: How Money, Marketing and Sales can Deepen Your Heart, Heal the World, and Still Add to Your Bottom Line. He has helped hundreds of small business owners around the globe succeed in business without losing their hearts. Get three free chapters of the book online: http://www.heartofbusiness.com

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